March 2, 2020 Julia Rambeau Smith

The MRG Group has named Jacob Smid, Managing Director of The MRG Group. In this role, Jacob will oversee MRG Live and lead the company’s expansion into global markets including the United States.

“Jacob and I connected more than a decade ago over a belief that when you turn activities into experiences they are more valuable than things. As an industry leader, Jacob has a proven track record of developing global markets from clubs to stadiums,” The MRG Group President Matthew Gibbons remarks. “We are excited to welcome Jacob to the MRG family and expand MRG Live into new markets and create positive shareable experiences around the globe.”

Jacob Smid is an entertainment executive with over 20 years of global experience in event production and promotion. The hiring of Jacob and the establishment of a US office is part of MRG’s commitment to continue to deliver positive shareable experiences as concert promoters, event producers and venue operators. The company will work to identify acquisitions, partnerships and organic growth opportunities across these verticals.

Jacob notes on the opportunity “One of the pleasures of my career is to work with like-minded entrepreneurs and passionate people in the experience industry who are interested in growing businesses. It is an exciting opportunity to join the team at MRG which is led by Matt Gibbons who has built an amazing business, team and culture at The MRG Group. In addition to our growth plans in the USA and beyond, I look forward to the expansion of MRG Live in Canada and working with Justin Kwan.”

At the age of 19, Jacob founded Emerge Entertainment. Emerge quickly became the leading Canadian independent promoter working with artists including Adele, The Killers, Daft Punk, and producing the first three Virgin Festivals in Toronto. In 2008, Live Nation acquired Emerge and Jacob was named Vice President of Talent & Marketing in Canada. In 2013, Jacob relocated to New York as Managing Director of SFX, leading US festival expansion of Tomorrowland, Mysteryland and Electric Zoo. Most recently Jacob led IMG Events Global Music & Festivals division.  Jacob is also a founding partner in Fource, a leading independent promoter in the Czech Republic and Poland. The company, run by Anthony Jouet, will now have a strategic relationship with MRG Live.

Effective immediately Jacob will join The MRG Group, based out of New York and can be reached at

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