MRG Live

The Gold Standard in Live Entertainment

With offices in Toronto, Vancouver, Montreal, Victoria, Edmonton and New York, our team has decades of experience connecting brands and audiences to world-class talent across music, comedy, podcasting, sports and TV. Alongside producing large-scale events in key markets around the world.

Our Impact

Canada's Top Independent Concert Promoter

With 1,000+ annual events, MRG Live leverages strong industry relationships, ticketing expertise, and proven programming to deliver impactful entertainment. We’re trusted partners to cities and venues, producing safe, well-run events that drive attendance, economic growth, and cultural engagement nationwide.

Festival Expertise That Builds Communities

MRG Live Producer specializes in large-scale festivals with municipalities and private partners. From music and food festivals to cultural celebrations, we craft turnkey experiences that reflect partner values, strengthen community bonds, and consistently boost attendance while leaving lasting positive impact.

Genres

Music

Thousands of concerts hosted yearly,
connecting fans with world-class artists.

Comedy

Hundreds of stand-up shows across
North America, keeping audiences
laughing coast-to-coast.

Podcasts

Live podcast events that bring top
creators face-to-face with their fans
in unforgettable settings.

Speaker Series

Talks and panels that inspire and spark meaningful conversations everywhere.

Our Markets

From hometown favourites in Canada to stages in the U.S. and Australia, MRG’s markets keep expanding. Every city is another chance to bring people together.
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Location One

Our Markets

From hometown favourites in Canada to stages in the U.S. and Australia, Europe and the UK, MRG’s markets keep expanding. Every new city is another chance to bring people together.

Our Services

01
Creative Direction
From brand identity to on-site visuals, we shape experiences that feel intentional and instantly recognizable. Our team brings the design, structure, and clarity your event needs:
• Brand Development
• Activation Development and Design
• Graphic Design Services
• Impactful Brand & Wayfinding Signage Design
• 3D Rendering
• Brandbook & Guidelines
02
Sponsorship Procurement
Partnering with MRG Live connects your brand to the region’s biggest and most diverse events—reaching 800,000+ attendees across entertainment, food, family, and cultural programming:
• Sponsorship Campaign Design & Outreach
• On-Site Activations
• Cross-Promotional Partnerships
• Product Sampling
• VIP Experiences
03
Marketing Management
We develop a custom, on-brand marketing strategy for each event, integrating digital, social, media buying, and creative execution from start to finish:
• Marketing Plan
• Media Buying and PR
• Digital Marketing
• Marketing Asset Creation
• Social Media Calendar
• Content Creation
04
Talent & Entertainment
With strong industry connections and access to performers at every level, we help you secure talent that fits your audience, goals, and budget:
• Equitable and Diverse Talent
• Talent Options for All Budgets
• Market & Demographic Research
• Artist Administration  
• Stage Schedule Development and Programming
• Artist Hospitality and Management
05
Food & Beverage
We manage all food and beverage operations end-to-end, from bar programs to food trucks, licensing, and on-site service:
• Full-Scale Bar Services
• Licensed Area Design and Management
• Special Occasions Licence Acquisition
• Bar Forecasting and Onsite Management
• Security and Public Safety Planning for Licensing
• Food Vendor Management
06
Activation & Exhibit Design
We create custom activations and exhibits built to engage audiences and amplify your brand presence onsite:
• Conceptualization and Planning
• Exhibit and Activation Design
• Rendering, Building, and Printing
• Hiring and Managing Activation Staff
07
Consultation & Reporting
If you have the people but need direction, we offer expert consultation to guide and strengthen every stage of your event:
• Conceptualization and Planning
• Developing Supplier and Partner Relationships
• Site Design and Operations Management
• Project Management Strategy  
• Talent Acquisition
• Technical & Artistic Direction
• Site Safety